Project process
* example of a branding process, it may vary for different projects
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SAY HELLO!(1)

We’ll hold an exploratory call to understand your goals, values, and target audience.

Before that, you can always book a free consultation call to see if we click.

DISCOVERY & RESEARCH(2)
With your help, we will conduct market research to analyze your competitors, industry trends, and consumer preferences. We will will gather insights into the brand's unique selling points and differentiators.
STRATEGY & PLANNING(3)
Defining the brand's positioning, personality, and core message. Developing a comprehensive brand strategy that aligns with the target audience and business objectives.
DESIGNING CONCEPTS(4)
Time to prepare design references, moodboards, first visual drafts - we discuss them and pick a direction.
DESIGNING MATERIALS(5)
Conduct market research to analyze your competitors, industry trends, and consumer preferences. Gathering insights into the brand's unique selling points and differentiators
IMPLEMEN­TATION(6)

The magic happens! We’ll design the primary brand elements, including the logo, color palette etc. We’ll explore different visual concepts and then extend the brand identity to various collateral and marketing materials, such as business cards, banners.

We’ll design a cohesive brand presence across digital platforms and ensure the brand's visual assets are optimized for various digital formats.

SUPPORT & MAINTENANCE(7)
We work closely with the client to implement the new brand across all touchpoints, both online and offline. We ensure quality standards are met. We’ll plan and execute a successful brand launch, including promotional activities and communication strategies.
HOW DOES IT LOOK IN PRACTICE?
My own branding